To Get a Safe Ride Home the nights of operation call
The Battlefords (306) 446-2827
Prince Albert (306) 763-NOSE
Saskatoon (639) 480-NOSE (6673)
Its the start of the 2015 Operation Red Nose Campaign designed to get both the vehicle and driver home safely.
The Battlefords brought Operation Red Nose to Saskatchewan and is sponsored by the North Battleford Lions Club
Prince Albert is sponsored by the Prince Albert Lions Club
Saskatoon is sponsored by the Saskatoon Millennium Lions Club
All 3 locations will be looking for Volunteers and Sponsors
History of Operation Red Nose
Operation Red Nose was started 1984 by Jean-Marie De Koninck who was a mathematics professor (he still is today) and, in his free time, the head coach of the swim club at Laval University. Wanting to provide bursaries for student athletes, he was looking for an original way to raise funds for his team.
One day, at the end of September 1984, as he was driving, he was listening to a radio show about the serious problems caused by impaired driving. At the time, statistics showed that more than 50 % of fatal crashes were caused by motorists who had consumed alcohol.
Next, a bartender came on to talk about a disturbing trend he’d noticed at the bar where he worked. At closing time, many customers didn’t want to leave their vehicle behind and take a cab home¬; not because the cab fare was too expensive, but because every good Quebecker likes to have his car in his driveway and have access to it at all times.
That’s when De Koninck came up with an idea: He’d get his 25 swimmers to offer motorists who had had a few drinks to drive them home in their own vehicle. With the collaboration of the Quebec City municipal police and CHRC radio station, the very first Operation Red Nose campaign was thus launched from December 13th to the 23rd, 1984.
Needless the say, that first campaign was a success, and the Operation Red Nose campaign has been held during every holiday season since 1984. From a mere fundraising idea, De Koninck has developed a road safety campaign which benefits the population all year long.
Today, more than 100 organizations across Canada benefit from the proceeds of the Operation Red Nose campaign. Each year, between $1,200,000 and $1,300,000 are redistributed to non-profit youth organizations and/or amateur sports organizations.